{"id":471,"date":"2023-05-25T16:53:07","date_gmt":"2023-05-25T14:53:07","guid":{"rendered":"https:\/\/maklermartin.digiamo.cz\/maklermartin\/2023\/05\/25\/homestaging-co-to-je-a-proc-diky-nemu-prodate-za-mnohem-vic\/"},"modified":"2024-10-02T14:52:04","modified_gmt":"2024-10-02T12:52:04","slug":"homestaging-co-to-je-a-proc-diky-nemu-prodate-za-mnohem-vic","status":"publish","type":"post","link":"https:\/\/maklermartin.digiamo.cz\/maklermartin\/2023\/05\/25\/homestaging-co-to-je-a-proc-diky-nemu-prodate-za-mnohem-vic\/","title":{"rendered":"Homestaging: co to je a&nbsp;pro\u010d d\u00edky n\u011bmu prod\u00e1te za mnohem v\u00edc"},"content":{"rendered":"\n<p>Homestaging je technika, kter\u00e1 se zam\u011b\u0159uje na optimalizaci vzhledu a&nbsp;atmosf\u00e9ry nemovitosti, aby zv\u00fd\u0161ila jej\u00ed atraktivitu a&nbsp;dos\u00e1hla vy\u0161\u0161\u00ed prodejn\u00ed ceny. Tato st\u00e1le popul\u00e1rn\u011bj\u0161\u00ed technika m\u00e1 za c\u00edl maximalizovat zisk a&nbsp;urychlit prodej nejen pro realitn\u00ed agenty, ale i&nbsp;soukrom\u00e9 prod\u00e1vaj\u00edc\u00ed. V&nbsp;tomto \u010dl\u00e1nku se pod\u00edv\u00e1me na to, co homestaging znamen\u00e1, jak funguje a&nbsp;pro\u010d je \u00fa\u010dinn\u00fd, abyste pochopili, jak m\u016f\u017ee b\u00fdt cenn\u00fdm n\u00e1strojem p\u0159i prodeji nemovitost\u00ed.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Co je homestaging?<\/strong><\/h2>\n\n\n\n<p>Homestaging je profesion\u00e1ln\u00ed technika, kter\u00e1 se zam\u011b\u0159uje na transformaci prostoru s&nbsp;c\u00edlem zv\u00fd\u0161it jeho atraktivitu pro potenci\u00e1ln\u00ed kupuj\u00edc\u00ed. Jeho hlavn\u00edm principem je vytvo\u0159en\u00ed neutr\u00e1ln\u00edho a&nbsp;atraktivn\u00edho prost\u0159ed\u00ed, kter\u00e9 umo\u017e\u0148uje kupuj\u00edc\u00edm snadno si p\u0159edstavit vlastn\u00ed \u017eivot v&nbsp;dan\u00e9 nemovitosti. Odli\u0161uje se od tradi\u010dn\u00edho za\u0159izov\u00e1n\u00ed t\u00edm, \u017ee depersonalizuje prostor, odstra\u0148uje osobn\u00ed p\u0159edm\u011bty a&nbsp;v\u00fdrazn\u00e9 prvky, a&nbsp;m\u00edsto toho se soust\u0159ed\u00ed na minimalismus a&nbsp;univerz\u00e1ln\u00ed styl, kter\u00fd oslovuje \u0161ir\u0161\u00ed spektrum z\u00e1jemc\u016f.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Jak funguje homestaging?<\/strong><\/h2>\n\n\n\n<p>Homestaging funguje prost\u0159ednictv\u00edm d\u016fkladn\u00e9 anal\u00fdzy nemovitosti a&nbsp;identifikace siln\u00fdch str\u00e1nek. Pot\u00e9 se prov\u00e1d\u00ed depersonalizace prostoru a&nbsp;vytvo\u0159en\u00ed neutr\u00e1ln\u00edho prost\u0159ed\u00ed. Dal\u0161\u00edm krokem je vybaven\u00ed nemovitosti modern\u00edm n\u00e1bytkem a&nbsp;dekoracemi, kter\u00e9 podporuj\u00ed atraktivitu a&nbsp;prodejn\u00ed potenci\u00e1l prostoru. Sou\u010d\u00e1st\u00ed homestagingu je tak\u00e9 vytvo\u0159en\u00ed atraktivn\u00edho exteri\u00e9ru a&nbsp;zahrady, aby se vytvo\u0159ilo celkov\u011b l\u00e1kav\u00e9 dojmy pro z\u00e1jemce o&nbsp;koupi nemovitosti.<\/p>\n\n\n<div class='fluentform ff-default fluentform_wrapper_4 ffs_custom_wrap'><form data-form_id=\"4\" id=\"fluentform_4\" class=\"frm-fluent-form fluent_form_4 ff-el-form-top ff_form_instance_4_1 ff-form-loading ffs_custom\" data-form_instance=\"ff_form_instance_4_1\" method=\"POST\" ><fieldset  style=\"border: none!important;margin: 0!important;padding: 0!important;background-color: transparent!important;box-shadow: none!important;outline: none!important; min-inline-size: 100%;\">\n                    <legend class=\"ff_screen_reader_title\" style=\"display: block; margin: 0!important;padding: 0!important;height: 0!important;text-indent: -999999px;width: 0!important;overflow:hidden;\">Odhad ceny nemovitosti<\/legend><input type='hidden' name='__fluent_form_embded_post_id' value='471' \/><input type=\"hidden\" id=\"_fluentform_4_fluentformnonce\" name=\"_fluentform_4_fluentformnonce\" value=\"eae1f2e6d7\" \/><input type=\"hidden\" name=\"_wp_http_referer\" value=\"\/maklermartin\/wp-json\/wp\/v2\/posts\/471\" \/><div class='ff-el-group  ff-custom_html' tabindex='-1' data-name=\"custom_html-4_1\" ><h2>Z\u00edskejte zdarma odhad ceny nemovitosti<\/h2>\n<div id=\"code_block-16-32\" class=\"ct-code-block lajna\" style=\"width: 72px\"><!-- --><\/div>\n<p>Zadejte kontakt, zavol\u00e1me v\u00e1m, zept\u00e1me se v\u00e1s na p\u00e1r ot\u00e1zek k nemovitosti a \u0159ekneme v\u00e1m jej\u00ed r\u00e1mcovou cenu.<\/p><\/div><div class='ff-el-group'><div class=\"ff-el-input--label ff-el-is-required asterisk-right\"><label for='ff_4_input_text' aria-label=\"Obec\">Obec<\/label><\/div><div class='ff-el-input--content'><input type=\"text\" name=\"input_text\" class=\"ff-el-form-control\" placeholder=\"Kde se nemovitost nach\u00e1z\u00ed...\" data-name=\"input_text\" id=\"ff_4_input_text\"  aria-invalid=\"false\" aria-required=true><\/div><\/div><div data-name=\"ff_cn_id_1\"  class='ff-t-container ff-column-container ff_columns_total_2  has-conditions '><div class='ff-t-cell ff-t-column-1' style='flex-basis: 50%;'><div class='ff-el-group'><div class=\"ff-el-input--label ff-el-is-required asterisk-right\"><label for='ff_4_email' aria-label=\"Email\">Email<\/label><\/div><div class='ff-el-input--content'><input type=\"email\" name=\"email\" id=\"ff_4_email\" class=\"ff-el-form-control\" data-name=\"email\"  aria-invalid=\"false\" aria-required=true><\/div><\/div><\/div><div class='ff-t-cell ff-t-column-2' style='flex-basis: 50%;'><div class='ff-el-group'><div class=\"ff-el-input--label ff-el-is-required asterisk-right\"><label for='ff_4_phone' aria-label=\"Telefon\">Telefon<\/label><\/div><div class='ff-el-input--content'><input name=\"phone\" class=\"ff-el-form-control ff-el-phone\" type=\"tel\" data-name=\"phone\" id=\"ff_4_phone\" inputmode=\"tel\"  aria-invalid='false' aria-required=true><\/div><\/div><\/div><\/div><div class='ff-el-group has-conditions skipstyleradio ff_list_3col'><div class=\"ff-el-input--label ff-el-is-required asterisk-right\"><label  aria-label=\"Chci z\u00edskat odhad ceny\">Chci z\u00edskat odhad ceny<\/label><\/div><div class='ff-el-input--content'><div class='ff-el-form-check ff-el-form-check-'><label class='ff-el-form-check-label' for=input_radio_7ee362c8105ea858fa2cdf3aa32faed2><input  type=\"radio\" name=\"input_radio\" data-name=\"input_radio\" class=\"ff-el-form-check-input ff-el-form-check-radio\" value=\"bytu\"  id='input_radio_7ee362c8105ea858fa2cdf3aa32faed2' aria-label='bytu' aria-invalid='false' aria-required=true> <span>bytu<\/span><\/label><\/div><div class='ff-el-form-check ff-el-form-check-'><label class='ff-el-form-check-label' for=input_radio_b0f2e859f9f6c255b71bc439c6b0a846><input  type=\"radio\" name=\"input_radio\" data-name=\"input_radio\" class=\"ff-el-form-check-input ff-el-form-check-radio\" value=\"domu\"  id='input_radio_b0f2e859f9f6c255b71bc439c6b0a846' aria-label='domu' aria-invalid='false' aria-required=true> <span>domu<\/span><\/label><\/div><div class='ff-el-form-check ff-el-form-check-'><label class='ff-el-form-check-label' for=input_radio_c08cc413c30dd71b1c38b3a1d0e3ca33><input  type=\"radio\" name=\"input_radio\" data-name=\"input_radio\" class=\"ff-el-form-check-input ff-el-form-check-radio\" value=\"pozemku\"  id='input_radio_c08cc413c30dd71b1c38b3a1d0e3ca33' aria-label='pozemku' aria-invalid='false' aria-required=true> <span>pozemku<\/span><\/label><\/div><\/div><\/div><div class='ff-el-group has-conditions'><div class=\"ff-el-input--label asterisk-right\"><label for='ff_4_description' aria-label=\"Zde napi\u0161te zpr\u00e1vu\">Zde napi\u0161te zpr\u00e1vu<\/label><\/div><div class='ff-el-input--content'><textarea aria-invalid=\"false\" aria-required=false name=\"description\" id=\"ff_4_description\" class=\"ff-el-form-control\" rows=\"3\" cols=\"2\" data-name=\"description\" ><\/textarea><\/div><\/div><div class='ff-el-group   has-conditions  ff-el-input--content'><div class='ff-el-form-check ff-el-tc'><label aria-label='Terms and Conditions: Zadan\u00e9 \u00fadaje zpracov\u00e1me dle t\u011bchto podm\u00ednek. Contains 1 link. Use tab navigation to review.' class='ff-el-form-check-label ff_tc_label' for=terms-n-condition_e75643390e125a096c67c26e16d41ed6> <div class='ff_t_c'><p>Zadan\u00e9 \u00fadaje zpracov\u00e1me dle t\u011bchto <a href=\"https:\/\/www.remaxalfa.cz\/souhlas-se-zpracovanim-osobnich-udaju\" target=\"_blank\" rel=\"noopener\">podm\u00ednek<\/a>.<\/p><\/div><\/label><\/div><\/div><div class='ff-el-group ff-text-left  has-conditions ff_submit_btn_wrapper ff_submit_btn_wrapper_custom'><button class=\"ff-btn ff-btn-submit ff-btn-md width--full btn--action margin-top--m ff_btn_no_style\" type=\"submit\" name=\"custom_submit_button-4_2\" data-name=\"custom_submit_button-4_2\" >Chci z\u00edskat odhad ceny<\/button><\/div><\/fieldset><\/form><div id='fluentform_4_errors' class='ff-errors-in-stack ff_form_instance_4_1 ff-form-loading_errors ff_form_instance_4_1_errors'><\/div><\/div>            <script type=\"text\/javascript\">\n                window.fluent_form_ff_form_instance_4_1 = {\"id\":\"4\",\"settings\":{\"layout\":{\"labelPlacement\":\"top\",\"helpMessagePlacement\":\"with_label\",\"errorMessagePlacement\":\"inline\",\"cssClassName\":\"\",\"asteriskPlacement\":\"asterisk-right\"},\"restrictions\":{\"denyEmptySubmission\":{\"enabled\":false}}},\"form_instance\":\"ff_form_instance_4_1\",\"form_id_selector\":\"fluentform_4\",\"rules\":{\"input_text\":{\"required\":{\"value\":true,\"message\":\"Toto pole je povinn\\u00e9.\",\"global_message\":\"Toto pole je povinn\\u00e9.\",\"global\":true}},\"email\":{\"required\":{\"value\":true,\"message\":\"This field is required\",\"global\":false,\"global_message\":\"Toto pole je povinn\\u00e9.\"},\"email\":{\"value\":true,\"message\":\"This field must contain a valid email\",\"global\":false,\"global_message\":\"This field must contain a valid email\"}},\"phone\":{\"required\":{\"value\":true,\"message\":\"This field is required\",\"global\":false,\"global_message\":\"Toto pole je povinn\\u00e9.\"},\"valid_phone_number\":{\"value\":false,\"message\":\"Phone number is not valid\",\"global\":false,\"global_message\":\"Phone number is not valid\"}},\"input_radio\":{\"required\":{\"value\":true,\"message\":\"Toto pole je povinn\\u00e9.\",\"global_message\":\"Toto pole je povinn\\u00e9.\",\"global\":true}},\"description\":{\"required\":{\"value\":false,\"message\":\"This field is required\",\"global\":false,\"global_message\":\"Toto pole je povinn\\u00e9.\"}},\"terms-n-condition\":{\"required\":{\"value\":false,\"message\":\"Toto pole je povinn\\u00e9.\",\"global_message\":\"Toto pole je povinn\\u00e9.\",\"global\":true}}},\"debounce_time\":300,\"conditionals\":{\"ff_cn_id_1\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"input_text\",\"value\":\"\",\"operator\":\"!=\"}]},\"email\":{\"conditions\":[],\"status\":false,\"type\":\"any\",\"container_condition\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"input_text\",\"value\":\"\",\"operator\":\"!=\"}]}},\"phone\":{\"conditions\":[],\"status\":false,\"type\":\"any\",\"container_condition\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"input_text\",\"value\":\"\",\"operator\":\"!=\"}]}},\"input_radio\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"input_text\",\"value\":\"\",\"operator\":\"!=\"}]},\"description\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"input_text\",\"value\":\"\",\"operator\":\"!=\"}]},\"terms-n-condition\":{\"type\":\"all\",\"status\":true,\"conditions\":[{\"field\":\"input_text\",\"value\":\"\",\"operator\":\"!=\"}]},\"custom_submit_button-4_2\":{\"type\":\"any\",\"status\":true,\"conditions\":[{\"field\":\"input_text\",\"value\":\"\",\"operator\":\"!=\"}]}}};\n                            <\/script>\n            \n\n\n\n<h2 class=\"wp-block-heading\"><strong>Pro\u010d je homestaging efektivn\u00ed?<\/strong><\/h2>\n\n\n\n<p>Homestaging je efektivn\u00ed z&nbsp;d\u016fvodu jeho psychologick\u00e9ho vlivu na potenci\u00e1ln\u00ed kupuj\u00edc\u00ed. Vytvo\u0159en\u00ed neutr\u00e1ln\u00edho prost\u0159ed\u00ed a&nbsp;atraktivn\u00ed prezentace nemovitosti umo\u017e\u0148uje z\u00e1jemc\u016fm l\u00e9pe si p\u0159edstavit jejich vlastn\u00ed \u017eivot v&nbsp;dan\u00e9m prostoru. D\u00edky homestagingu se \u010dasto zkracuje doba trv\u00e1n\u00ed prodeje a&nbsp;dosahuje se vy\u0161\u0161\u00ed prodejn\u00ed ceny, co\u017e umo\u017e\u0148uje prodejc\u016fm maximalizovat zisk.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Jak za\u010d\u00edt s&nbsp;homestagingem?<\/strong><\/h2>\n\n\n\n<p>Existuje n\u011bkolik zp\u016fsob\u016f, jak za\u010d\u00edt s&nbsp;homestagingem. M\u016f\u017eete se rozhodnout prov\u00e9st ho sami nebo spolupracovat se specialistou. Pokud se rozhodnete pro samostatn\u00fd homestaging, je d\u016fle\u017eit\u00e9 nejd\u0159\u00edve z\u00edskat pov\u011bdom\u00ed o&nbsp;z\u00e1kladn\u00edch principech a&nbsp;technik\u00e1ch. M\u011bli byste se nau\u010dit identifikovat siln\u00e9 str\u00e1nky nemovitosti a&nbsp;prov\u00e9st \u00fapravy prostoru, aby byl neutr\u00e1ln\u00ed a&nbsp;atraktivn\u00ed pro \u0161irokou skupinu kupuj\u00edc\u00edch.<\/p>\n\n\n\n<p>D\u00e1le je d\u016fle\u017eit\u00e9 zv\u00e1\u017eit n\u00e1klady a&nbsp;\u010dasov\u00fd rozvrh homestagingu. Ty se mohou li\u0161it v&nbsp;z\u00e1vislosti na velikosti a&nbsp;stavu nemovitosti. Je tak\u00e9 d\u016fle\u017eit\u00e9 si uv\u011bdomit, \u017ee \u00fasp\u011b\u0161n\u00fd homestaging vy\u017eaduje pe\u010dliv\u00e9 pl\u00e1nov\u00e1n\u00ed a&nbsp;organizaci, aby byly v\u0161echny \u00fapravy dokon\u010deny v\u010das.<\/p>\n\n\n\n<p>Chcete si b\u00fdt jisti, \u017ee se do homestagingu vrhnete spr\u00e1vn\u011b? <a href=\"https:\/\/www.maklermartin.cz\/kontakt\/\" target=\"_blank\" rel=\"noreferrer noopener\">Pomohu v\u00e1m.<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Homestaging je technika, kter\u00e1 se zam\u011b\u0159uje na optimalizaci vzhledu a&nbsp;atmosf\u00e9ry nemovitosti, aby zv\u00fd\u0161ila jej\u00ed atraktivitu a&nbsp;dos\u00e1hla vy\u0161\u0161\u00ed prodejn\u00ed ceny. Tato st\u00e1le popul\u00e1rn\u011bj\u0161\u00ed technika m\u00e1 za c\u00edl maximalizovat &#8230;<\/p>\n","protected":false},"author":1,"featured_media":472,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[11],"tags":[],"class_list":["post-471","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"meta_box":[],"_links":{"self":[{"href":"https:\/\/maklermartin.digiamo.cz\/maklermartin\/wp-json\/wp\/v2\/posts\/471","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/maklermartin.digiamo.cz\/maklermartin\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/maklermartin.digiamo.cz\/maklermartin\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/maklermartin.digiamo.cz\/maklermartin\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/maklermartin.digiamo.cz\/maklermartin\/wp-json\/wp\/v2\/comments?post=471"}],"version-history":[{"count":1,"href":"https:\/\/maklermartin.digiamo.cz\/maklermartin\/wp-json\/wp\/v2\/posts\/471\/revisions"}],"predecessor-version":[{"id":707,"href":"https:\/\/maklermartin.digiamo.cz\/maklermartin\/wp-json\/wp\/v2\/posts\/471\/revisions\/707"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/maklermartin.digiamo.cz\/maklermartin\/wp-json\/wp\/v2\/media\/472"}],"wp:attachment":[{"href":"https:\/\/maklermartin.digiamo.cz\/maklermartin\/wp-json\/wp\/v2\/media?parent=471"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/maklermartin.digiamo.cz\/maklermartin\/wp-json\/wp\/v2\/categories?post=471"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/maklermartin.digiamo.cz\/maklermartin\/wp-json\/wp\/v2\/tags?post=471"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}